Choosing the Right Advertising Mediums for Your Business Presenter: Linda Baumann Duration: 2-hours Print ads, brochures, TV commercials, direct mail, online advertising - there are many different advertising mediums you can invest in. But which one is right for your company and the message you%26apos;re trying to advertise? Before you spend your money, you have to know which mediums you can reach more of your target audience with. If money were no object, it would be easy to decide which advertising medium to go with. All of them! Unfortunately, the reality is that even with a hefty advertising budget, it is a challenge to create memorable advertising. What works for one product or service may not work for the next. There are so many different variables that can affect the results of an advertising campaign—from ad copy to the weather. Advertising is an art, not a science! You will learn the tricks to effective use of: • Radio advertising • Broadcast television advertising • Cable television advertising • Outdoor and transit advertising • Newspaper advertising • Direct mail advertising • Magazine advertising •Phone book advertising •Online advertising This workshop is a must for business owners and marketing managers. Contact us at 406-203-4200 to for more information and to register for this informative workshop.
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